Prince originally was a manufacturer of tennis ball machines, since then it has proven itself to be an industry leader in the innovation and manufacturing of performance racquet sports products. Prince has released such technologies as "Oversize" and "Longbody" and most recently O3 and Speedport. Prince has leveraged its international exposure by sponsoring some of racquet sports most elite players, including Maria Sharapova, Nikolay Davydenko, Jennifer Capriati, James Willstrop, Peter Nicol, John White, Nicol David and Jenny Duncalf.